Privacy policy

What the site collects

Bonus World UK is a reading and comparison desk, not a gambling operator. The site runs no accounts at all: there is no sign-up, no login and no player wallet here, and nothing on these pages asks you to register for gambling with us. When you open a page, the analytics layer records that a page view happened, the address of the page that was opened, the site that referred you if you arrived from a link, and a coarse country reading taken from your connection, at nation or region level rather than street or city level.

We do not collect names, postal addresses, telephone numbers, payment details or copies of identity documents. We do not ask about your gambling, your bankroll or your playing habits. If you never contact us, the desk holds nothing that identifies you as an individual, and the rows in our analytics are counts, not people.

Affiliate tracking and redirects

Some outbound links on the site open through a redirect operated by Bonus World UK. The purpose is attribution: if a reader later opens an account with a partner, the partner can see that the visit came from this desk and may pay a commission. The redirect logs the fact that an outbound link was opened, the destination of that link and the page on which it appeared.

Those redirect addresses send a noindex header, and they are excluded from indexing, so search engines are asked not to list them in results. The redirects exist for attribution, not for profiling. We do not build personal profiles from them, and a reader who types a partner’s address directly, or finds the offer somewhere else, costs the desk its commission and loses nothing else.

Cookies the site sets

The only cookies on this site are the ones the analytics layer needs to count visits honestly. In practice these are small entries that help tell a first visit apart from a repeated reload of the same page, and that keep country and referrer totals from being counted twice. They hold no names, no contact details, no device fingerprints and no gambling history, and they expire within a short window rather than persisting for years.

There are no advertising cookies here. The site carries no third-party advertising scripts, no social media trackers and no cross-site advertising pixels. Nothing follows you around the web after you close the tab, and we neither buy nor sell audiences of any kind.

How data is shared

The information described above is used in aggregate form only. We look at totals: which pages are read, where readers arrive from, how the readership is spread across coarse regions and which guides are opened most often. Those totals guide what we write next, which guides need updating and which comparisons are worth revisiting. No single row is pulled out and attached to a person.

No personal data is sold, rented or traded. Commission partners receive a count of attributed opens, meaning the fact that a link was opened through our redirect, never a profile of the person who opened it. We disclose nothing to advertisers, brokers or data markets, because we hold nothing that could be traded in the first place.

Your choices and contact

You can block or clear cookies in your browser at any time. The analytics layer will still count a page view, but your visit will be one anonymous row among the totals rather than a remembered return visit. Blocking analytics cookies does not break anything on the site, because every page reads and displays fully without them, and no part of the desk depends on them working.

If you want to ask what data we hold, or ask for a correction or a deletion, write to the desk through the contact page in plain text. Say what you wrote before and roughly when, and we will reply from the same address. Because the site runs no accounts, most readers leave nothing to find; the only personal data we are likely to hold is the message you sent us yourself, and we keep it only as long as the conversation needs.